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Privacy Policy

1. Introduction

Welcome to Prolifique Media Pvt Ltd (“Prolifique Media,” “we,” “us,” or “our”). We are a full-service digital advertising, branding, and public relations agency headquartered at Office No-A 312, 3rd Floor, Gera Imperium, Near PCMC Metro Station, PCMC, Pune-18, Maharashtra 411034, India.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website at prolifiquemedia.com (the Website), request our services, or otherwise interact with us. Please read this policy carefully. By using our Website, you agree to the practices described herein.

2. Information We Collect

2.1 Information You Provide Directly
  • Contact & Enquiry Data: Name, email address, phone number, and message content when you fill out our contact or consultation booking form.
  • Business Information: Company name, industry, project requirements, and budget details shared when engaging our services (FMCG branding, digital marketing, PR management, TVC production, etc.).
  • Newsletter Subscription: Email address if you subscribe to our weekly newsletter.
  • Communications: Records of emails, calls, or messages exchanged between you and our team.
2.2 Information Collected Automatically
  • Usage Data: IP address, browser type and version, pages visited, time spent on pages, referring URLs, and clickstream data.
  • Device Information: Device type, operating system, and screen resolution.
  • Cookies & Similar Technologies: We use cookies, web beacons, and reCAPTCHA (via Google) to improve website functionality, analyse traffic, and protect against spam. See Section 7 for details.
2.3 Information from Third Parties
  • Social Media Platforms: Information from our Facebook, Instagram, LinkedIn, or YouTube pages when you interact with us.
  • Business Partners & Referrals: Contact details shared by a referral or partner for the purpose of potential engagement.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To provide, manage, and fulfil advertising, branding, PR, social media, video production, and digital marketing services you have requested.
  • Communication: To respond to enquiries, schedule consultations, send project updates, and maintain our business relationship with you.
  • Marketing & Newsletters: To send you our weekly newsletter, case studies, campaign insights, and promotional offers — only with your consent or as permitted by law.
  • Website Improvement: To analyse usage patterns, monitor performance, and enhance user experience on our Website.
  • Legal & Compliance: To comply with applicable Indian laws, including the Information Technology Act, 2000 and its rules, and to enforce our Terms & Conditions.
  • Security: To detect, prevent, and address fraud, abuse, or other harmful activities on our Website.

4. Legal Basis for Processing

We process your personal information on the following legal grounds:

  • Contractual Necessity: Processing required to fulfil a service contract with you or to take steps prior to entering a contract.
  • Consent: Where you have freely given consent (e.g., newsletter subscription, cookies).
  • Legitimate Interests: For internal analytics, fraud prevention, and direct marketing to existing clients, where your interests do not override ours.
  • Legal Obligation: Where processing is necessary to comply with Indian law or regulatory requirements.

5. Sharing of Information

We do not sell, rent, or trade your personal information. We may share data only in the following circumstances:

  • Service Providers & Vendors: Trusted third-party technology providers (hosting, CRM, analytics, email platforms) who process data solely on our behalf and under confidentiality obligations.
  • Platform Partners: Social media and advertising platforms (Meta, Google, LinkedIn, YouTube) as necessary to run campaigns and manage your digital presence.
  • Influencers & Media Partners: Where your project requires coordination with influencers, production houses, or media outlets, we share only the minimum information necessary.
  • Legal Requirements: If required by law, court order, or government authority, including under the Information Technology Act, 2000.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to equivalent privacy protections.

6. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, or as required by law:

  • Client project data is retained for the duration of the engagement and for up to 7 years thereafter for legal and accounting purposes.
  • Enquiry and contact form data is retained for up to 2 years from the date of submission.
  • Newsletter subscriber data is retained until you unsubscribe.
  • Website analytics data (anonymised) may be retained indefinitely for trend analysis.

7. Cookies & Tracking Technologies

Our Website (built on WordPress/WooCommerce) uses the following types of cookies:

  • Essential Cookies: Required for the Website to function (session management, security tokens).
  • Analytics Cookies: We use tools such as Google Analytics to understand how visitors interact with our Website. These cookies collect anonymised data.
  • reCAPTCHA: We use Google reCAPTCHA to protect our contact forms from spam. This is subject to Google’s Privacy Policy and Terms of Service.
  • Marketing Cookies: With your consent, we may use pixels or tracking codes from Meta and Google to serve relevant advertisements.

You may manage or disable cookies through your browser settings. Disabling certain cookies may affect Website functionality.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include SSL encryption, secure server infrastructure, and access controls limited to authorised personnel. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

9. Your Rights

Subject to applicable law, you have the right to:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request correction of inaccurate or incomplete information.
  • Deletion: Request deletion of your personal information, subject to legal retention requirements.
  • Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing.
  • Opt-Out of Marketing: Unsubscribe from newsletters at any time by clicking the unsubscribe link in our emails or contacting us directly.

To exercise any of these rights, please contact us using the details in Section 12.

10. Third-Party Links & Platforms

Our Website may contain links to third-party websites, social media platforms (Facebook, Instagram, LinkedIn, YouTube), and client websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before providing any personal information.

11. Children’s Privacy

Our Website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected such information, we will promptly delete it.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

  • Company: Prolifique Media Pvt Ltd
  • Address : Office No-A 312, 3rd Floor, Gera Imperium, Near PCMC Metro Station, PCMC, Pune-18, Maharashtra 411034 , India
  • Email: prolifiquemediapune@gmail.com
  • Phone: +91 91751 19398
  • Website: prolifiquemedia.com

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the “Last Updated” date at the top of this page. We encourage you to review this policy periodically. Your continued use of our Website after any changes constitutes your acceptance of the updated policy.

14. Governing Law

This Privacy Policy is governed by the laws of India, including the Information Technology Act, 2000, and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. Any disputes arising out of this policy shall be subject to the exclusive jurisdiction of the courts in Pune, Maharashtra.